New Announcements and Rumours.

So, rumours are rife and announcements are expected. In fact Nikon announced new shiny cameras yesterday.

I’m a member of many so-called “professional” photography forums and yet after the announcement all the discussion was about the features, what cards the cameras took, OVF vs EVF vs Flipscreen. How many mega-pixels….

These are NOT the important questions a freelance photographer should be asking themselves:

THESE are the questions they should be asking!

“Will it enable me to deliver better product to my clients”.
“Will I be in a better position to compete with this compared to my existing kit”
“How much more money will i be able to make by investing in this? What will the pay-back time be”?
This is business, not play time!

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